About the Course
Master audience segmentation, SMART goals, the 4 Ps strategy, budgeting, and KPI tracking for continuous marketing improvement.
What You’ll Learn
- A step-by-step guide to building an effective marketing plan.
- Audience segmentation and targeting strategies to define and reach your ideal customer.
- How to create SMART (specific, measurable, achievable, relevant, and time-bound) marketing goals.
- Insights into applying the 4 Ps: product, price, place, and promotion.
- Learn about marketing budget, how to track key performance indicators, and refine strategies for continuous improvement.
Course Format
This course features on-demand video lessons accessible at your own pace, allowing you to learn whenever and wherever is most convenient for you.
Who It’s For
- Entrepreneurs looking to create a marketing plan.
- Marketing professionals wanting to learn new strategies.
- Anyone interested in aligning marketing efforts with overall business objectives.
Course Structure
- Price: FREE
- Duration: 60 minutes
- Format: On-demand video lessons
- Mode: Self-paced
- Certificate: Yes, with completion
- Where: Available on the Juno School mobile app (Android & iOS)
Why Take This Course
Gain practical skills and insights to create and execute effective marketing strategies that drive business growth. Learn how to set meaningful goals, understand your audience, and optimize your campaigns for continuous improvement.



