About the Course: Product Marketing 101
Unlock the secrets to effective SaaS product marketing and drive sustainable growth with our comprehensive introductory course.
What You’ll Learn
- Grasp the basics of what defines a product.
- Understand the key features of SaaS products.
- Explore the rise of SaaS in India with key stats.
- Learn the core pillars of successful product marketing.
- Strategies to keep your product memorable.
- Understand its critical role in product success.
- A proven guide to effective product marketing: The 6C Framework.
- Learn from an exemplary product marketing brand in our case study.
- Stay updated on emerging trends and core skills for product marketers.
Course Format
This course is delivered through engaging, on-demand video lessons. Learn at your own pace, anytime, anywhere.
Who It’s For
- Aspiring product marketers
- Marketing professionals looking to specialize in product marketing
- Entrepreneurs and startup founders
- Anyone interested in understanding the fundamentals of SaaS product marketing
Course Structure
- Price: FREE
- Duration: 60 minutes
- Format: On-demand video lessons
- Mode: Self-paced
- Certificate: Yes, with completion
- Where: Available on the Juno School mobile app (Android & iOS)
Why Take This Course
- Gain a solid foundation in product marketing principles
- Learn a practical framework (6C) for effective marketing strategies
- Understand the unique dynamics of SaaS product marketing
- Boost your career prospects in the rapidly growing SaaS industry
- Learn from real-world case studies and stay updated on industry trends